Jungheinrich / Enterprise B2B commerce
From information to transaction
Decision-ready concepts and a phased roadmap handed over to internal teams for implementation.
Result
Roadmap
From information to transaction
Role
Digital Product Consultant for E-Commerce Platforms
Jul 2023 to Apr 2024
The situation
An intralogistics group whose corporate website had to move from information to transaction. The Digital Sales Center needed page types, flows and a plan the internal teams could build against.
What I owned
- Structured benchmarking and a conversion-oriented content strategy for the corporate commerce experience.
- Page types, transactional user flows and wireframes for the Digital Sales Center, plus a phased roadmap and a prioritisation model.
- Cut the vision into work packages with clear steps, and acted as e-commerce sparring partner for the internal teams.
Why it matters for you
Enterprise scale and complexity, with a corporate buying centre and several internal teams.
Next: Kurando, zero to a live mvp. Or all work.
Thirty minutes and you will know whether this fits.
Bring the product area that keeps slipping. You get a read on it either way.